Pasture Optimisation

Better Grazing Management Through Location Data

Track where your herd spends time and optimise rotations based on real behaviour — not guesswork.
See The Tools
The Challenge

You Can't Manage What You Can't Measure

Grass is your most cost-effective feed, but managing it well requires understanding how your herd actually uses it — not just where you put them.

Do cows graze certain paddocks differently? Are they they uniformly reaching residual targets? Which areas get overused? Without data, you're flying blind.

"Its all about the grass, none of the other technologies can pull the whole farm together."
— Waikato, Early Adopter
The ProTag Solution

See How Your Herd Actually Uses Your Grass

ProTag tracks where cows spend time and how active they are in each paddock — giving you insights into grazing patterns you've never had before.

Identify underutilised areas, optimise rotation timing, and make decisions based on real behaviour — not assumptions.

Track time spent in each paddock or zone
Identify grazing patterns and preferences
Optimise rotation schedules based on real data
Spot issues like wet areas or poor-quality grass
The ProTag App

Grazing Management Tools

Visualise pasture utilisation, track grazing history, and manage rotations — all from your phone. See exactly where your cows spend time and how they use each paddock.

Rotation Planning

At-a-Glance Rotation Status

See your entire farm on one screen with colour-coded paddocks showing time since last grazing. Quickly identify which paddocks are ready for rotation and plan your grazing schedule with confidence.

Visual Rotation Timeline
Colour gradients from recently grazed to ready for rotation
Days or Months Since Grazed
Each paddock shows exactly how long since the herd last grazed it
Instant Farm Overview
Understand your rotation status at a glance without checking each paddock individually
Pasture Utilisation

Spatial Heat Maps

Visualise cumulative cow locations across your farm with heat maps showing where cows spend the most time. Identify high-traffic areas, underutilised zones, and optimise your pasture management.

Cumulative Location Data
Purple/blue hotspots show 102+ visits, revealing heavily used areas
Customizable Time Periods
Review up to a month of historical data to understand grazing patterns over time
Spot Utilisation Issues
Empty zones may indicate drainage problems, poor grass quality, or fence issues
Rotation Planning

Individual Paddock Insights

Drill down into any paddock to see detailed grazing history, average graze times, and which mobs have used it. Track patterns over time and make informed rotation decisions.

Grazing History Timeline
See every mob that's grazed the paddock with dates and duration (15 minutes to hours)
Key Metrics at a Glance
Hectares, last grazed time, average graze time, and more
Mob-Specific Tracking
Easily distinguish between different herds using colour codes, easily track feed availability and enforce standown periods after sick mobs leave